A man driving under suspension has been charged by police after he allegedly buckled up cartons of beer while children in the car were unrestrained.
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Broome police say they discovered the serious traffic offence after they stopped the 27-year-old man on Great Northern Highway on Wednesday.
Police claim the driver had children laying on adult laps and seated in foot wells, while cartons of Emu Export and Victoria Bitter were buckled in.
Kimberley District Superintendent Allan Adam told the ABC police were "surprised" by the incident.
"We do have problems up here in the Kimberley," he said.
"It shows some of the attitudes of some of our road users in the way they see their priorities.
"We are doing our best to stamp it out through enforcement but we are also about to embark on public education, which is obviously needed in remote communities."
Superintendent Adam said there was a problem people in the region transporting booze into dry Aboriginal communities that have liquor restrictions.
"This is the third traffic action we've had at that location with significant amounts of alcohol being conveyed along that route," he said.
"We've also got some serious concerns around the number of people that are driving on suspended licences and also not restraining themselves and their passengers.
"And unfortunately on a large number of occasions those passengers are kids."
The 27-year-old man has been charged with a string of offences, including five counts of driving without a license and two liquor offences.